Start Small Brand Big Newsletter

Your personal brand is an essential aspect of your professional life. It's what sets you apart from others and makes you unique. However, scaling your personal brand can be challenging, and many entrepreneurs and professionals struggle to move forward with it.

In this bl

One of the most frequently asked questions I receive from my audience and students is this…

💡“Should I build my personal brand under my business’ logo, or should I develop my own personal brand logo?”

Like any personal branding inquiry, the answer is that it depends on

The most lucrative personal brands we work with are people whom I lovingly refer to as “corporate defectors.” Perhaps you identify as the same. You amassed experience from working at a larger company, had some fundamental “ahas” and decided to strike out on your own to en

What if your entire audience on LinkedIn was chock-full of “perfect prospects?” What if every time you published to the platform, you sent the perfect piece of content to a person who desperately needs to hear it, and they’re ready, willing, and excited to pay you to fix th

A personal brand story is a succinct narrative that describes who you are, what you stand for, and what sets you apart from others. It encapsulates the story of your professional journey, your experiences, and the values that drive you.

In fact, if you look at your favor