Kait LeDonne's Blog

A guide to understanding and finding the right audience for your message, including tools and technique linkedin linkedin tips Jun 20, 2024

People often ask me what the first step is to build a lucrative personal brand.

Without fail, I say, “Target audience identification.”

This response shocks most individuals, as they assume you’d naturally start with the person behind the...

Thought Leader vs. Influencer: Which is best for you? linkedin linkedin tips May 09, 2024

In the social media landscape, the terms "influencer" and "thought leader" have become increasingly prevalent. Although they may seem synonymous, these terms embody distinct characteristics and engage audiences in unique ways. They also make money in very...

The Top Brand Pivots I’m Making in 2024 That You Should Too linkedin linkedin tips Apr 18, 2024

I’ve worked in both corporate branding and personal branding for over a decade, and one of the reasons I enjoy personal branding so much more is this…

A personal brand is so much easier to pivot.

Free from the bureaucracy, budgets, and culture shifts that...

What type of content should I post to enhance my personal brand? linkedin linkedin tips Mar 07, 2024

In June of 2023, LinkedIn’s Chief Editor, Dan Roth, aka, the grand pooh-bah of LinkedIn’s algorithm, announced that the platform would be making some shifts in how it rewarded content.

The roll-up report was that LinkedIn doesn’t want you to “go...

Part 2: 25 Lessons from Gaining 25,000 LinkedIn Followers...🏆 linkedin tips personal branding Dec 28, 2023

Last week, I shared 10 tips and strategies to help you reach 25,000 followers on LinkedIn.

Spoiler alert, it didn't include hacks, viral posts (although, sure, I’ve had some here and there), or marketing wizardry.

It was about...

5 LinkedIn Predictions for 2024🚀 linkedin tips presonal branding Dec 14, 2023

2024 is a few weeks away, and already, if you’re paying attention, you can see the tremors of trends guaranteed to change how thought leaders and experts can monetize their personal brands using LinkedIn.

In this week’s newsletter, I break down my top 5...

How Identifying Your Sub-Strengths Can Supercharge Your Personal Brand ✨🚀 branding linkedin tips personal branding Aug 02, 2023

Are you ready to power up your personal brand and stand out from the competition? Here’s an often overlooked, hidden-in-plain-sight way to take your brand to the next level. It's time to dive deep into your skill set and uncover your “sub-strengths.”

Now, you might be wondering,...

From Jargon to Jackpot: How to Speak Your Prospects' Language so Your Marketing Soars 🔑💰 branding linkedin tips personal branding Jun 29, 2023

I'm going to let you in on a little personal branding secret, one that will radically change everything (yes, everything) you do when it comes to communication and messaging.

This critical mindset shift will…

Help you create and deliver binge-worthy keynotes, presentations, and...

The $20,000 Personal Brand Move You Need To Make💰💼 branding linkedin tips personal branding Jun 22, 2023

If you’re a professional coach or consultant experiencing a “brand breakdown” — that is, your marketing efforts aren’t generating the types of high-ticket clients, speaking gigs, book or course sales you’re hoping for— the problem typically lies in one of...

The Anti-Cringe Personal Brand Checklist: How to Build a Genuine Brand that Isn’t Sleazy or Self-Absorbed 📝 💯 branding linkedin tips personal branding Jun 15, 2023

Personal branding gets a bad rap sometimes, and as a personal brand expert, let me tell you…I get it.

We’ve all seen them — the smarmy crypto gurus or the “assets first, message second” selfies (hey, if you got it, flaunt it but know what...

Start Small Brand Big Newsletter

💡Find out how to rapidly scale and monetize your personal brand by taking this free Personal Brand Growth Assessment.

Weekly 5-minute guides to help you build your personal brand online.

Start Small Brand Big Newsletter

💡Find out how to rapidly scale and monetize your personal brand by taking this free Personal Brand Growth Assessment.